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Ghetto Tacos

Ghetto Tacos

A bold, user-friendly restaurant website designed to simplify online ordering, track food truck locations, and connect customers with Ghetto Tacos.

Case Study

Description

Ghetto Tacos is a locally owned restaurant and food truck business based in Webb City, Missouri, serving up flavorful tacos and other Mexican-inspired favorites. With a brick-and-mortar location and mobile food trucks, the business needed a digital presence that made it easy for customers to order food, find upcoming truck locations, and stay connected with the brand.

We partnered with the Ghetto Tacos team to create a bold, engaging website that reflects the restaurant's personality while providing a seamless experience for customers. The website clearly separates the storefront and food truck experiences, allowing visitors to quickly find the information they need, whether they're planning to dine in, place a pickup order, or visit a truck.

A key component of the project was integrating online ordering directly with the restaurant's existing Square system. Customers can place pickup orders through the website, with orders flowing directly into the same Square dashboard the team already uses. The site also features an interactive food truck locator that displays weekly stops, maps, and directions, making it easier for customers to find Ghetto Tacos on the go.

Through Zimmer Marketing's inline editing system, the team can update truck schedules, manage website content, swap photos, and publish blog posts without developer assistance. Additional features, including catering inquiries and an email signup for weekly truck locations, help the business stay connected with customers.

The result is a modern, functional website that supports online ordering, increases visibility for mobile locations, and provides a strong foundation for continued growth.

Key features include:

Square Online Ordering Integration for Storefront Pickup
Interactive Food Truck Locator with Weekly Stops and Directions
Distinct Storefront and Food Truck Navigation
Dedicated Catering Information and Inquiry Form
Client-Managed Inline Editing System
Blog and Restaurant News Management
Email Signup for Weekly Food Truck Updates
Google Reviews and Contact Information Integration
Mobile-Responsive, User-First Website Design

Categories

web development

Services

web design

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