Big Dog 97.9

Big Dog 97.9 is a rock radio station serving listeners across the Four States region with live programming, contests, local events, music news, and community involvement. As the station's digital presence continued to grow, they needed a website that could keep pace with constantly changing content while creating a better experience for listeners.

We partnered with the Big Dog 97.9 team to build a modern website that brings together everything listeners need in one place. The site features show pages, podcasts, contests, concert listings, station news, weather updates, and interactive listener features, making it easy for visitors to stay connected with the station both on and off the air.

A key component of the project was providing station staff with the ability to quickly manage website content. Through Zimmer Marketing's inline editing system and Station Portal, the team can update programming, publish news stories, manage contests, rotate promotions, and edit station information without relying on developer assistance.

The result is a fast, scalable platform that supports listener engagement while giving the station complete control over its digital content.

Key features include:

Station Portal for Shared Content Management
Client-Managed Inline Editing System
Show Pages, Podcasts, and On-Air Schedule Management
Contest and Event Management Tools
Blog and Local News Publishing
Real-Time Contact Form Notifications
Mobile-Responsive, User-First Website Design
Secure and Scalable Website Infrastructure